Privacy Policy　 　　　               London Apple House as the trading name of Zekkey Ltd. Reg. no. 07742569(England), we understands that customers care about the use and storage of their personal information and data and that you rely upon us to act in a careful and sensible manner in this regard. This privacy policy statement has been created to demonstrate our commitment to the privacy of our customers. We will always handle information in compliance with the Data Protection Act(1998) and the General Data Protection Regulation.            WHEN AND WHY IS PERSONAL INFOMATION COLLECTED?      When : making a reservation with us by emailing info@londonapplehouse.com .      Why : Personal information, including your name, address, contact number, email address, is collected when making a reservation. This information assists with identifying you and contacting you regarding your reservation or any requests including emergency purpose.      HOW IS YOUR PERSONAL INFORMATION STORED?      When making a reservation, your personal information is stored in our email storage system as a guest profile.      HOW LONG DO WE STORE YOUR PERSONAL INFORMATION?      We will only keep your personal information for as long as it is necessary to fulfil our service to you, for business, legal or accounting purposes, or in accordance with applicable laws.      EMPLOYEE ACCESS TO YOUR INFORMATION      Your information is disclosed to our employees, agent and representatives on a 'need to know' basis and we confirm that all such persons understand the importance of client confidentiality and privacy and are aware of the terms of this privacy policy.      NON DISCLOSURE TO THIRD PARTIES      The information and data we collect is important for us and we would not want to share this with anyone else. Unless we have your express consent, we will never disclose, rent trade or sell your personal data to any third parties for their marketing or mailing purposes.      RESPONDING TO A DATA BREACH      In the unlikely event of the below data breaches occur, we will notify the Information Commissioner's Office(ICO) without undue delay. If there is a risk to individuals affected, they too will be notified.     　* Access by an unauthorized third party 　* Deliberate or accidental action (or inaction) by a controller or processor 　* Sending personal data to an incorrect recipient 　* Computing devices containing personal data being lost or stolen 　* Alteration of personal data without permission 　* Loss of availability of personal data      ACCESSING AND AMENDING YOUR DATA      If you would like a copy of the personal information we hold about you, please email us at info@londonapplehouse.com . We do our best to ensure that all information held relating to you is kept up to date, accurate and complete. In this regard, we also rely on you to notify us if your information requires updating or deleting. We will respond to requests from you to update or delete our information in an efficient and timely manner.      CHANGES TO OUR PRIVACY POLICY      We regularly review our privacy policy and occasionally make changes so please check back frequently any updates.      CONTACT US      If you have any enquiries, comments or complaints about this policy or our handling of your personal information, or wish to inform us of a change or correction to your personal information, please contact at info@londonapplehouse.com .